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5 Critical Promotion Mistakes People Make With Articles
Did you realize that writing and publishing articles onlinerepresents one of the best-kept website traffic secrets? It's true! In fact, if you learn some basic principles, youcan drive thousands of visitors to your website withoutspending any money on advertising. Publishing articles notonly establishes you as an expert in your chosen field, butalso allows you to fly under the natural "radar defenses"your prospects have against advertising. But, beware! My experience as a syndicated newspapercolumnist has shown me that people who would otherwisesucceed massively promoting with articles actually failbecause they consistently make one or more of these fivecritical mistakes! Mistake #1 - NOT Defining Your Target Audience Many article authors make the serious mistake of notclearly defining a niche audience before writing theirarticle. Successful article authors always know the exact"niche" audience they want to reach before they write thefirst word. When targeting your audience, remember this rule: Narrowand Deep! Always pick an audience with a specific,pressing, or major interest in a narrow topic! Mistake #2 - Spamming Ezine Editors In their desire to cover as much ground as possible, manyarticle authors resort to spam techniques for submittingtheir articles. Instead of tightly targeting appropriateezines that cater specifically to their audience, theseauthors try to hit "everyone." By trying to save time, they actually waste every minutespent writing their article because most ezine editors willjust delete their submissions as spam! Mistake #3 - Milktoast Topics You can write the best article in the world, but if yourheadline doesn't grab a reader's eyeballs and pull theminto your article - you lose! Article authors should spend at least half as much timewriting the headline as they spend writing their actualarticle. In fact, an "average" article can get superior resultssimply from having a great headline at the beginning. Mistake #4 - "What's In It For Me" If they manage to make it past the first 3 pitfalls, manyarticle authors trip on their shoelaces at this stage ofthe process! Don't write about what you want to writeabout, only write on topics of high interest to your targetaudience. In other words, give them exactly what they want and theywill love you. Nobody cares how much of an expert you rateon a particular topic until they know you can deliverinformation they need in a way they can use - now! Mistake #5 - "No Shoe Polish" You could write an article worthy of the front page of theWall Street Journal, but as soon as somebody spots a typoor misspelling, they immediately put your article lowerthan a Sunday sales circular. Seriously, if you want to undermine all the good you can dowith a great article, send it out without proper spell-checking! No matter what product or service you sell, once youunderstand the promotion power of free articles, you'llnever look at website traffic generation the same way. But remember, if you abuse the power, spam ezine editors,or blatantly pitch people instead of providing realinformation, you might as well skip the whole processaltogether. (c) Jim Edwards - All Rights reserved - http://www.thenetreporter.com About the Author: Jim Edwards is a syndicated newspaper columnist and the co-author of an amazing new ebook, "Turn Words Into Traffic,"that will teach you how to use free articles to quickly drive thousands of targeted visitors to your website oraffiliate link! Simple "Traffic Machine" brings Thousands of NEW visitors toyour website for weeks, even months... without spending adime on advertising! ==> "Turn Words IntoTraffic"
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Writing-Articles - Google News |
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How To Rank Your Articles Higher in Search Engines All of us, the authors, know that to enhance our sites' listings in search engines we need to do certain things and some of them are :(a) get fresh content on our sites on regular basis(b) get backlinks from high PR (page-rank) sitesGet Fresh Content:Inserting RSS Feeds on related subjects is a great way to create automatic fresh content in a website. However, we can also put our own published articles in a section, say, 'My Articles'. Success Starts with Articles No one can logically argue against the fact that content is king. Web sites that are nothing more than glorified link farms or ad spiels must work harder and invest more money to gain visitors-almost none of them return. Article Marketing: Free Speech Means Free Plugs for Your Business Article marketing works like this. The majority of webmasters are unwilling to pay for fresh content - so some content distribution websites have positioned themselves as the liason between content writers and content seekers. Visibility, Credibility and Position Through Articles and Celebrity Testimonials A huge problem for many people who are working on market visibility and position is the amount of competition vying for the same market. An extremely effective strategy for gaining visibility is by writing articles. Article Math: A Multiplying Effect! Writing for the internet requires that you create a large number of articles in order to get yourself noticed. You may think, "who has the time?" Well, you do if you follow a few of the simple rules I have outlined here. An Affable Article It doesn't really matter who you are; you definitely know something or know something differently. It is our particular sense of logic and humour that make us interesting. Powerful Article Marketing Tips If you have submitted your articles to EzineArticles.com you have made a wise choice. Why You Should Write Articles or At Least Get a Ghostwriter to Write for You Overture reports over 1 million queries for article keyword related searches for the month of July 2005 itself. What this could actually mean is that a whole new level of exposure for your name and your services are awaiting you out there to grab. How To Write and Publish A Successful Ezine Article The ezine article is of major importance to the world of Internet marketing. It is a great way of list owners to provide great content for free to there subscribers and an excellent my for internet marketers to get there name out there and get some exposure for there websites, free. Ten Top Tips For Good Article Writing For Promotion Of Your Business Writing and distributing articles on the internet is one of the best ways to gain exposure for your business and gain new clients.Even those that have never written an article before can do it. Everything I Needed to Know About Article Writing I Learned from My English Teacher By now you probably understand how important writing for trade publications is to establishing credibility in the home business world.On to the first hurdle: how do you get past that HUGE writers' block? How do you know what to write about, and how do you make it unique, informative and interesting?Remember how you resisted writing those reports in school, insisting that you would never need to know how to do that in "real life"? Welcome to the real world of business writing. Exposing Your Expertise Writing and leveraging articles is my most successful strategy for promoting my Website and my speaking and consulting services. Visitors to your site from targeted articles tend to be higher quality leads than those from search engines, and potential buyers like to see that you're published in many credible outlets. Reprint Article Headlines - the Reader is Secondary A great headline can be the difference between having your free reprint article published once (on your own website.. The Best Advertisement For Your Business It is no secret among internet marketers that writing articles is a great way to market your website. With all the article distribution services and all the websites looking for free, unique content, writing a quality article can bring you more links to your website in one day than an entire month of working out link exchanges and submitting to directories. Five Great Ideas For Your Next Article It's amazing how quickly free articles can generatetraffic - my traffic sometimes triples within 24 hoursof releasing a new article.But if free articles are your main marketingtechnique, you may run into a problem - how to come upwith new ideas. Writing Articles to Boost Your Sites Traffic Two important factors that play a part in the rankings algorithm of leading search engines are content and link popularity. It can be expensive to make changes to your website, particularly if you have used a web designer to create your website, a cheap and effective way to boast your traffic is to write and distribute internet Articles. How to Measure the Value of Your Article Marketing Campaign It's not enough to scatter your articles across the internet - you've got to measure what you're doing so you can be sure that you're getting value from your effort.Here are some of my preliminary thoughts on what's measurable in regards to article marketing, (and what you measure should depend on your predefined article marketing goals, but you knew that already):Number of new of links to your siteThis is a big one of course, and just about the easiest to measure with a simple "link:" search in the major engines. 8 Surefire Methods to Create an Article Title That Will Get Your Article Read More Often Often all the Web Surfer will see is your title, Your Title will determine if your article gets read or not. You can use these techniques together or in combination to get your articles read. Article Writing: 5 Tips on How to Pull and Hold the Reader Okay, so you're getting a feel for this article marketing thing. Cool. Simultaneous Article Submission Do you know the difference between simultaneous article submissions and multiple submissions?This is something that trips up new writers, and some more seasoned individuals.A travel writer I knew sent the same feature length article to two leading newspapers without letting the editors know.
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