|
|
|
|
 |
Five Tips to Write Winning Web Articles
Looking for another no cost promotional tool? Your fee will simply be an investment of a small block of your time and writing what you know most about. But there are a few things to keep in mind when writing for the web. Long paragraphs are usually acceptable for print media; they are not for the web. If you want to write articles that web users will love to read and put to use follow these 5 simple tips: 1. Make your article scan ready. A study by Jakob Nielson publicized as guru of web page usability by the New York Times published that only 16 per cent of his test users actually read the copy they found online; 79 per cent of them simply scanned it. Your impatient web readers will want important information to jump out at them. Some practical ways to make your text scannable are: headings, sub-headings, bulleted list, numbered lists, easy steps and/or typeface variation. For example, compelling headlines are considered an art. Are you drawn to the author's article as "How to Write Web Articles" or "5 Tips to Write Winning Web Articles?" 2. Keep it short. Get and keep the attention of web readers by delivering short messages. You put effort into gaining your web reader's attention; now make their click worthwhile with brief compelling copy in bite sizes. Start with the conclusion. Your readers may not make it to the end of your piece to get it. Web readers don't want to get bogged down in long blocks of text. So get to the point early and use the rest of your article to support that main point. 3. Add substance. Resist fluffing your articles. Include practical valuable information in your copy. Everyone loses when you don't take the time to impart substance. It increases the reputation of the web being an unreliable source of knowledge. Additionally, lack of substance will block your road to profitable referrals. Do the research and/or draw from your knowledge and experience to illustrate. Your stories and real life examples will meet your reader's need for practical information and connect with their emotion. It's a known fact emotions will move people to action. Whether you desire them to act by signing up or making a purchase, add substance and improve your reader responses. 4. Make it web professional. Create a more web professional look by using short sentences then format your page to approximately 65 characters per line. Long stringed sentences that stream from side to side of the web page look visually unprofessional. Select a layout for your article from several short article formats that include the how-to, tips list, question-answer, problem-solutions and interview. Make your introduction and summary short but do add one. Your web readers don't want just a list of boring facts and information. They want to connect with you by reading your personable introduction and practical tips with a definite ending or summary. Remember excited readers become enthusiastic buyers and enthusiastic buyers will refer your product or service to all their friends. 5. Use your keywords. Thread your keywords throughout your short article as naturally as possible. Otherwise your copy will sound stiff and dull. To gain visibility on the search engines, your site must be "indexed" by their robotic software. In its most basic form, they must be able to compare the code, keywords and other Meta tags with the actual content of the site. From this they reach a conclusion regarding the context of the site. This and other factors will affect how well your copy or website places in the search engines. You may use these guidelines for all kinds of web copy. The same elements of using keywords, making your article professional, adding substance, keeping it short and making your copy scannable will improve the quality of your articles. Practice the above simple principles and write winning articles to distribute on the web everywhere. © Earma Brown, 10 year author and business ownerhelps small business owners and writers who want to deliver their message effectively, build client lists and create additional streams of income. Author of "Win with the Writer Inside You", she offers free help through her monthly ezine "Web Wit" at http://www.writetowin.org/win-articles.htm and other free articles and books.
MORE RESOURCES:
Writing-Articles - Google News |
|
|
|
Writing for the Internet - How to Market Yourself on the Web Writing articles for online newsletters and websites can be a low cost, effective and powerful way of marketing yourself to new clients.Writing for the Web, however, is quite different from writing for other formats. You Should Seriously Consider Making Money With Your Words Sometimes when I am communicating with other webmasters and I bring up the subject of writing articles, I often get a response like "I'd rather have a root canal, I just can't write", or "my spelling is horrible and my grammar is not much better". In myview, the first excuse is just a matter of attitude. Article Marketing: Know your Topic Everyone knows an expert is just a drip under pressure. I want to share a little story, rather innocent on the part of one person that made a difference in the life of a rather well known preacher. 1 Powerful Strategy To Craft Your Article For Maximum Readership Do you know one of the most powerful marketing techniques to getfree publicity? It does not involve any optimization for thesearch engines or any bidding for the pay per clicks. The answeris that simple and it's called article writing. Writing for Dollars - How To Get Started "When you provide good information from which readers can learn and profit, people are more likely to buy your products and services."- Heidi Richards -So just how do you get started? The first step, of course is to write the article. Write Your Ezine Article in 15 Minutes or Less! Gasp! I can hear it from the purists now: Matt is advocating that writers really dumb down their writing styles to crank out more articles in less time. No, not really. Build Links and Your Brand: Article Marketing Delivers Many online marketers have crowed about the value of writing and publishing articles for branding and credibility. A few have mentioned the effects articles can have on the links to your site and therefore your search engine rankings. How to Promote Your Web Site by Writing Articles Sharing knowledge on the web can be a very powerful way to establish your online presence and credibility. First, you write a thoughtful and informative article on an topic in your area of expertise. The Best Place To Submit Your Articles If you've spent any time online trying to promote your website or business, you must have very likely realised that one of the most effective ways to generate tons of free targetted web traffic on a long term basis is to write your own informative articles and freely distribute them to other webmasters and ezine publishers for their use.Some of the benefits of this amazing strategy include:-it's totally FREE and gets links to your website distributed to a huge number of other related websites on a permanent basis. Article Writing - Positive Author Questions To Ask Yourself Article writing can be such an intimate act as you're always sharing a piece of yourself with the world. It's so easy for your mind to derail as you wander from paragraph to paragraph that I wanted to give you a list of positive questions you can ask yourself to keep your mind upbeat and focused on the task at hand. Publishing: changing realities (IV) How does a writing agency market itself effectively in a cyber reality that's bursting with free content? Writers these days are having a tough time competing for business. The game is complicated and the rules are changing. 20 Ways Posting Unique Articles Online will Bring You Fame and Fortune You're Invited.. Five Tips to Write Winning Web Articles Looking for another no cost promotional tool? Your fee will simply be an investment of a small block of your time and writing what you know most about. But there are a few things to keep in mind when writing for the web. What to Write About This is a perennial question among writers and wannabe's.Many of us dream of writing a book. Article Marketing: the BETTER Offpage SEO Solution Been reading up on SEO? If so, you know that there are one of two major strategies for bumping up your website on the search engines. One is onpage optimization, which involves plumping up your website's headlines, subheads, alt image tags and content with popular keywords. What Can a 13-Year-Old Kid Teach Us About Article Marketing? Yesterday I met a 13-year old boy with a devilish grin who told me he "makes a little money off his classmates sometimes.""How so?" I asked, intrigued. Giving Yourself the Right to Write "But I've only been on the Internet 3 months! How can Iwrite an article?" That was my reaction back in 1999 when Ibegan my online career and heard that writing articles wasthe key to bringing targeted visitors to my website.But I went ahead anyway and wrote my first article. 7 Important Elements of Any Article - Miss Just 1 Element and Your Article is Doomed These 7 Important Elements are your Blueprint to Article Writing Success. By Applying these 7 Key Elements anyone will be able to craft Articles for Re-Distribution on The Internet. 10 Ways Writing Articles Can Improve Your Business Writing articles has proven time and time again to beone of the best ways to drive targeted traffic to any website.Here are ten quick tips to help you use your articles tothe best of their potential. Writers Block Begone Back when I was in college, I belonged to one of those professional associations for the video industry. (I was a student member.
|
|
||
|
2007 © Copyright InstantFileDownload. All rights reserved.
|
