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How to Approach Potential Link Exchange Partners
Exchanging links can be a great way to build relations with other sites and boost your ranking at the same time. You never know how many friends you can make and what you can learn from them. So let's get started. First, you need to create a links page. This links page needs to look and feel the same as the rest of your site and should include instructions on how to link to your site and an example of the description you want. If you use buttons for links, make sure you include a text link somewhere so search engines can find your links page easily. Now that you have your links page ready, it's time to start looking for link partners. When searching for link partners, start by searching for your keywords in Google and choose 10 to 20 sites that have content that is related to or can compliment your site. Then, add a text link with a brief description of thier site on your links page. Now it's time to send off an email to each site and ask if they will exchange links with you. I have a basic form letter I use for this (form letter at end of article). However, I add something personal about their site, a compliment about something I liked. This lets them know that I'm not a bot sending spam, but a real person interested in exchanging links that has actually took the time to review their site. If you have not heard from them in 5 to 7 days, go ahead and send another request but not the same one, change this one. You might mention that you have not heard back from them and that you feel your visitors could benefit from their content. You may also want to see if they have a phone number listed and give them a call. I know, as a seasoned webmaster, I enjoy the phone calls I get. Don't be afraid to make several contact attempts. Following up on your link requests is essential. However, don't bombard their email with requests. Always send one last email letting them know you're removing their link and that maybe you can exchange links another time. Always end on a positive note. The idea is to build business relationships, not upset people. When you get a response that your request has been accepted, go and verify your link is accurate and that the description is to your liking. Don't be afraid to ask for an edit if you're unhappy with the link. Having a link on a site with a high page rank in Google is better than a page with no or low page rank. Although, until you gain page rank of your own, you may have to settle for links that have low rank. This does not mean you can't request links from high ranking sites. Just be prepared that they may not accept you until you have high page rank. Save these contacts for a latter campaign. Next week, we will look into some software that can help you with your reciprocal linking campaign and review some websites designed to help you exchange links. Form letter example for approaching link partners. ****************** Dear John Doe, My name is Your Name, I am the webmaster for yoursite.com. I have visited your site, sitename.com, and I think that the content could be of interest to our web site visitors. I have already placed a link to your site along with a description at www.yourstie.com/link.html If you want anything modified or if you have any other cross-promotion ideas, let me know. I would appreciate if you placed a link back to our site. As soon as I am aware that you have done so, I will move your link to the top of the list in your category. If you put our link on your main page, I will also do the same for you. If you have a banner you'd rather use, let me know. You can find our linking code at: www.yourstie.com/suggest-link.html. Sincerely, Sign Here ****************** Mark Hochhaus owns and operates InHisServiceProductions, a Web site design firm based in Washington State and publishes weekly articles in an RSS enabled blog titled The Optimizer.
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Increase Your Web Site Traffic With Link Building Looking for a way to increase traffic to your web site? More traffic to you web site can increase sales and advertising revenue. Once your web site is completed, the actual costs of running the web site are very minimal. Link To Get Traffic - Not Search Engine Rankings! There have been a lot of changes on the web since I wrote the first edition of "Power Linking Your Way to 1 Million Hits" in 2002. Back then I told everyone that the only thing that will never change, despite search engine shake-ups and search technology improvements, is that links will always be the most important part of any website promotion campaign. Increase Your Online Traffic in 60 Minutes or Less Increasing your website traffic does not have to be a long drawn out procedure that takes up a lot of your precious time. In fact, there are a lot of things you can do to increase your website traffic in less than 60 minutes. Web Coach Tip: 3 Proven Steps to Increase Traffic to Your Website #1Make sure your business card includes a persuasive "FREE Offer" inviting the recipient to visit your website. I used to think this idea was too "salesy. Internet Promotion: 10 Uncommon Freebies That Can Increase Your Traffic And Sales It is an open internet promotion secret that the more you give away freebies, the more you attract customersthe way honey attracts bees, because peoplelike freebies.1. How to Increase Web Site Traffic in Three Steps To increase web site traffic, you first need determination, a goal, and a plan of action. Perserverance that comes through a grit your teeth kind of determination is an essential first step towards getting a flood of traffic to your website. 15 Link Exchange Tips Establishing inbound links through reciprocal link exchanges is a very effective promotional and advertising tool. If done correctly, building inbound links can improve your rankings in the search engines by raising your link popularity, increasing your website traffic, and providing a valuable resource for your website customers and visitors. Free Traffic Course - Day 3 This is the 3rd day of "Free Traffic Course".This day will be devoted to a very important strategy of getting free targeted web site traffic - link exchange. 10 Tips on How to Increase Your Website Traffic Not so long ago I had read an article about a woman who dramatically increased her page ranking from article submissions on her new website. That that was a fact I already knew, just like many other Internet Marketers. How To Generate Loads Of Free Traffic To Your Website One of the most popular ways to generate free traffic to your website these days is to use a free traffic exchange service. A traffic exhange is website service that enables you to view someones website, and others in turn view yours. 3 Website Positioning Tactics Guaranteed to Boost Your Traffic There are many tactics you can use to increase traffic to your website. However, three particularly effective suggestions include search engine optimization, keyword articles, and trading links with other web pages. Power Packed Linking Strategies - Part Two The keyword marketing guide to a linking strategy that packs real punching power.This is the second in a series of three articles showing you how to find a suitable linking strategy for your website and put it to work for you. Online Advertising: 14 Easy Ways To Make Your Web Site Visitors Give You Their Email Addresses You may have heard many times, that getting thee-mail addresses of your website visitors and followingup on them can spark up your sales and unleash a tsunami of orders.But this is easier said than done. Zero Cost Quality Traffic For Your Home Business Do you know that you can promote your home business absolutely free of cost? Moreover you can generate quality traffic of the potential prospects who will come to your site because they are interested in what you sell.Yes! It can be done absolutely free. Reciprocal Linking Techniques Building a successful web site is a process that works best when done in a deliberate, logical step-by-step manner. The first step is to build a top quality web site that is packed with interesting and useful content. TARGET PRACTICE - Generating The Website Traffic That Matters But a mere increase in the volume of website traffic is not the end all and be all of a successful marketing campaign online. There are countless instances of sites garnering thousands of visitors a day, with not a single sale to speak of. Sales Marketing: Secrets To Using Cross Promotion To Increase Your Business For Maximum Profits What is cross promotion?Cross promoting is when two or more businesses promotetheir products or services together.It is a sales marketing secret that works better for businesses that have the same target audience, but are not in direct competition with each other. Link Swapping - There IS A Better Way Do you ever wonder what the point is in spending all this time, energy and money trying to spread your website link around?Do you get a sinking feeling in your stomach every time you have to shell out more money for clicks that give you impressive numbers but lead nowhere?Are you weary of crazed marketing types clamoring to swap links with you when you know that there's no *real* interest in what you offer?Link distribution makes sense if you want to get more exposure and watch your website climb higher on the search engine hierarchy, sure. Being highly and permanently visible is vital to the long-term growth of your business. Create Laser Targeted Traffic to Your Online Home Based Business With These 7 Traffic Builders If you are only looking at Search Engines too send Visitors to your Online Home Based Business Web Site then you are missing out on 6 other Key Methods of Traffic Generation. With these 7 Traffic Builders anyone can create a Swarm of Laser Targeted Traffic to their Online Home Based Business Web Site. Are You Guilty of Stinkin' Linkin' Thinkin'? Do you know what kind of sites are suitable link partners for your site?If you do give yourself a gold star since many seem not to. At least based on the questions I get.
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