|
|
|
|
 |
Site Maps: A Force To Be Reckoned With
Another important component of search engine optimization is the use of site maps. If you want visitors -- and search engine spiders -- to find every page on your Web site, a site map can be your biggest ally especially if you have a lot of content on your site (and if you've been reading all the advice on our site, you should know by now that the more content you have the better your chances are for top ranking). So, what is a site map? Basically, it is a navigation tool. It lets visitors know what information you have, how it is organized, where it is located with respect to other information, and how to get to that information with the least amount of clicks possible. A good site map is more than a hyperlinked index, which only provides the user with a list of alphabetically arranged terms. Site maps also provide lots of nutritious spider food for search engine robots that crawl your site and eventually index it. Once the robot gets to the site map, it can visit every page on your entire site because all the information is clearly indicated on that one page. However, in order for your site map to work most effectively, you must include a link to your site map in the navigation on every page of your site. To make your site map most appealing to both the search engine robots and human visitors, be sure to include descriptive text along with the page URLs and links. Be sure to use your targeted keywords in that text. Remember not to be too repetitive with your keyword phrases, though, or you may be penalized. When you make it easy for people to navigate your site, they will find what they are looking for and will most likely be a repeat visitor. Likewise, when your site is easily navigable by search engine spiders, you increase your chances of being favorably listed in their search results. So, if creating a site map isn't part of your current search engine optimization strategy, maybe it's time you thought about adding this beneficial -- and fairly simple -- tool to your repertoire. For an example of Submit Today's site map, go to: http://www.submittoday.com/site_map.htm. About The Author As Submit Today's copywriter and editor, Kristy Meghreblian has written online content for many successful companies, including Monster.com. She has successfully combined her excellence in journalism with the delicate art of keyword density as it relates to search engine optimization. As a result, she has helped many Submit Today clients achieve top ranking. Submit Today (http://www.SubmitToday.com) is a leading search engine optimization, submission and ranking company located in Naples, Florida.
MORE RESOURCES:
SEO - Google News |
|
|
|
Google - PR & Backlinks Here are some observations that I have made recently:1. On several of my own sites, I have some pages with zero page rank despite having links pointing to them PR 5 pages on the same site. Breaking the Myth About Page Rank (PR) The most difficult challenge most web designers face is getting traffic to your site. There are plenty of companies who promise to send traffic your way. DIY SEO Part 1. Wordtracker for keywords. Forget SEO - It's All About Conversion! Which SEO hat do you wear? Is it white or black? Or perhaps it's a subtle shade of gray. Well, wherever you are on this spectrum, if you are like 99% of the SEO-fixated webmasters out there, you are doing all you can to get visitors to your site. Google Contest - Nigritude Ultramarine Search engine optimization experts are having fun with Google. Experts, with DarkBlue. 7 Free Search Engine Resources You Should be Using Now Ask any business person who's website is at the top of the search engines if his/her site is making money, and the answer is almost always "yes".An example is Glenn Canady, the author of "Gorilla Marketing" who employed only one of these strategies, and it made him over $1 million dollars. How to Avoid Getting OOPed On by Google? Earlier this year, I was having trouble getting good search engine placement for one of our sites. I was trading links like crazy, spending many hours a week trying to optimize the site properly, checking my linking structures, keyword density, etc. An Easy Way Not to Get Banned by Google Strategic search engine optimization involves far more than keyword research, META tags and content.If you want to mange an SEO program, you need to be aware of any issue that can affect your success. Submit Your Website to Search Engines Some search engine submissions are free and some pay for this benefit but before I get into it I would like to place a little word of warning.There will be some places that will offer to submit your website to hundreds or even thousands of search engines for free. Blogging, Spamming, and Blog Spam Email marketing once proved to be immensely effective, but the greedy and idiotic polluted the well by spamming the planet with everything from weight-loss products to sexual enhancement drugs and beyond. Because of the stench, filters and laws have been created to attempt to fix the problem, but still the Internet is polluted with more and more junk each day. Link Popularity Explained and How To Build Links Link popularity is the single most influential factor for determining how well a web site will perform in search engine rankings. A web site's link popularity is computed from the number and more importantly, the quality of links pointing to a web site. Fixed Point of Reference According to author Frank Peretti, "A fixed point of reference for human beings is always something that is found outside themselves. It has to be something to which we can always come back. Googles Trap, DMOZs Nap, And Yahoo!s Crap On November 16th, 2003, Google commenced an update (the Florida update) which had a catastrophic effect for a very large number of websites and, in the process, turned search engine optimization upside down. It is common to give alphabetical names to Google's updates in the very same way that names are given to hurricanes, and this one became known as "Florida". Whats the Big Hurry? Quite often I get asked what the magic solution is for getting better Google ranking. Sometimes the questions sound fairly naive, something like this:"I have recently established a site called wazooski. SEO: When Being Optimized Can Hurt It's a marketing dream come true: A potential customer, looking for what you have to offer, types a few words into her favorite search engine and voila! She is led directly to your website where she can go from "prospect" to "customer."The best part is, it didn't cost you anything (except time and elbow grease) to get to the top of her results. "Web Content Management System fr Window": Search Engine Typos Oops! I meant "web content management system for windows." Do search engines understand consumer search engine typos? Typing something so close to what you are looking for, like typing "web content management system fr window" instead of "web content management system for windows" may not seem like a big deal, but search engine bloopers alter consumer searches more than we know. SEO #6: How TO GET Banned by Google! Yesterday you should have read the fifth course out of 6 courses that will help you get a TOP rank in the search engines and get EXPLOSIVE LASER TARGETED TRAFFIC for Free. Today we move on to course #6 and study how to get banned by google! Please read today's course very carefully and take some time to test what I'm about to tell you on your own webpage. Playing By Googles Rules As the undisputable leader in search engines, Google places a very high importance on the quality and relevancy of its search results, especially now that the company is public. The know that in order to keep the shareholders and users of the engine happy, the quality of returned results are extremely important. Choosing your Meta-Keywords Introduction This article assumes you already know what a 'meta-tag keyword' is and know a little about their importance to search engines. In this article I will attempt to explain the art of choosing the most appropriate and best performing keywords for your web pages. Adding City Names At The End Of Your Keywords Can Bring You More Profits In recent times, I have been closely studying keywords that have famous city names at the end of them and what I have discovered is nothing short of amazing. My research started off with pay-per-click ads.
|
|
||
|
2007 Copyright InstantFileDownload. All rights reserved.
|
