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Start Blogging Now: 10 Reasons Why You Really Need a Blog for Your Business
1. It is perfect for creating a web presence for independent professionals who have something to say and who need people to get to know them and what they can do for them. 2. Having your own business blog gives you credibility and a forum where you can show your expertise. 3. Readers can comment directly onto your blog, creating interaction and interest. 4. No more waiting for your web designer to update your web site. 5. You can post to your blog yourself, about any issue, daily if you wish, and get it broadcast into the blogosphere instantly. 6. The search engines love blogs and will pick up your keywords easily, boosting your rankings, making it easier for people to find you on the web. 7. Customers are drawn to personality behind the business. Human voices convey intimacy beyond PR-babble. (To read about this topic read The Cluetrain Manifesto. The first chapter is available free online: http://cluetrain.com/apocalypso.html.) 8. You can network and build up a community of like-minded readers. You blog, people comment. Others blog, you comment. Before you know it, more people have heard of you and your business because the buzz gets passed around. 9. You can test out new ideas and get instant feedback. Get your customers and prospects in on the act now and let them help you help them - invite them to talk back! Let them see how you develop your products and services and they can show you how to best to serve them. 10. You can use your blog side-bars to promote your products, your affiliate products, run blog ads, sell books, and any other product or services you have. You don't have to include this in the body or content of your article; therefore your posts - your writing - can remain content rich and free of promotional hype. Finally, email marketing and electronic newsletters are struggling because of over-crowded inboxes, spam problems and filters. - On the average, 64.7% of the business e-mail you send is not even opened, let alone read. [source: Q3 2004 Email Trend Report, DoubleClick ] - E-mail marketers are seeing their open-rates range from only "mid-20s to just over 50 %" [source: ClickZ.com] - That means that you are losing at least 50% of your prospective buyers or readers. How much does that amount to in losses over the course of the next few years? - AOL receives roughly 2 billion e-mail messages a day, of which about 75 percent are blocked and another 4 to 7 percent are sent to the bulk folder. [source: ClickZ.com] Sit up and pay attention. The time to start blogging for your business is now. Denise Wakeman of Next Level Partnership, and Patsi Krakoff of Customized Newsletter Services, have teamed up to create blogging classes and marketing services for independent professionals. You can read and subscribe to their blog at http://www.buildabetterblog.com
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Blogging-RSS - Google News |
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Google Does RSS Has Google finally embraced RSS with their new XML powered Sitemaps program? Well, sort of, but it seems more like a hug than a strong impassioned embrace!It does use XML technology which allows for the crawling and updating of your site's web pages. You can even include your entire web site (all urls) with this indexing program. Shared RSS - Syndication for the Rest of Us RSS Syndication or RSS Newsfeeds (RSS Feeds for short) all refer to the same thing. There are two parts to the process, the publisher, and the consumer. RSS And The Billion Channel Internet The real potential of RSS lies in Broadcasting.In former times, jumping up on a soapbox or anyplatform in the street to speak your mind wasa popular pastime. RSS Latest News - Blogging or Blagging? The RSS latest news suggests that RSS can stand for 'Really Simple Syndication', 'Rich Site Summary' or probably other interpretations of the acronym. An RSS tool is one that can deliver the technology where it is required. Promoting Your Business Using Blogs Internet marketing using blogs has quickly gained a lot of popularity as a wonderful way to promote your business.There are many ways that blogging can help in the promotion of your business. If an RSS feed is the Yahoo Backdoor, is a Blog Googles? Though the answer is in a book I wrote this July, the question is still asked of me repeatedly. Why does it work for some sites and not others? And how come some blogs get indexed in a day and then are dropped, and others stay in Google indefinitely?Well, let's take one question at a time. Gathered Statistical Data Announces that Blogs will Dominate the Internet in Less than a Few Years .. Making Money with RSS Feeds First it was banner ads, then Google AdSense and now, the latest way to make money on your web site could very well be RSS feeds. Say what? I said: RSS is hot and you should be using it to drive eyeballs to your site. How To Use RSS Correctly There is no doubt in my mind that RSS is here to stay. RSS is a simple and effective means of communicating your message to your visitors without invading their privacy or spamming them. 5 New Internet Marketing Opportunities Through RSS When it comes to new internet marketing opportunities for your business, RSS just might be the answer you were looking for. Here are just some of the new opportunities it can provide you with ?1. Why are you abusing RSS When you are involved in RSS everyday you get to see the fantastic opportunities RSS can bring to the web and how it can contribute to bettering the browsers experience and the webmasters bottom line. Unfortunately there is a dark side of RSS use. How To Display RSS Feeds on Your Website This article is intended as a guide for webmasters who want to display automatically updated content on their website in the form of RSS feeds. In this article I will cover the easiest method to implement using javascript for displaying RSS on websites to create additional dynamic content. How to Promote Your Blog for Free Online 11 Ways to Promote Your Blog1. Ping weblogs. #1 Mistake Most Blogs Do As much as this might surprise most bloggers, the #1 mistake most blogs are doing is not publishing their content via e-mail, as a supplement to their RSS feeds.Just think about it: while RSS is growing strong, it still only penetrates about 5-6% of the American online population. 3 Tips to improve your RSS marketing 3 Tips to improve your RSS marketingYou have created an RSS feed, or maybe you have several feeds and you post at least once a week to keep your RSS subscribers interested. So now you can sit back and watch your hit counter tally up all those extra visitors. The Best Marketing Tool For Your RSS Feed and Its Free Do a search on Blogs on Yahoo and you get 236 Million Results.A Yahoo Search on RSS yields 558 Million Results. Will The Real Spammer Please Stand Up! If you have been using opt-in email marketing for sometime, I'msure you might have got accused of spam at some point, evenafter doing everything right.Yes, I'm talking about people who actually agreed to receiveyour email, blaming you for sending unsolicited mail. Strategies to Make Your Blog More Interesting Putting up your business blog is an advantageous way of establishing your presence on web. It's no longer just about putting plain texts up on your blog. Microsoft and Google Show Its Time for RSS Marketing Many internet marketers are still wondering whether to start marketing with RSS or not. It seems that not even all the case studies, hard metrics and benefits available can't convince them, or everyone would be jumping on the RSS wagon by now. RSS Feeds, What They Are and How to Use Them What does RSS stand for?RSS "Really Simple Syndication" was created in the 1999 to allow information to be published and subscribed to. RSS basically takes bits of up-to-date information from websites and provides it in concise simple text based format.
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